Siddharth Gowda
Menu
All posts

Negative content

Siddharth

if you make content, you’re up against 200,000 years of survival instincts.

I studied psychology in undergrad, and this is why social media algorithms love negative content and why you do too.

Imagine you’re a prehistoric human. You see a sunset, do you stop to watch it? If you do, you probably got killed because you missed the tiger behind you. But if you miss something good … you’re fine, miss something bad and you’re dead.

That instinct in us humans never left because it just moved to your social feed.