Siddharth Gowda
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Video formats about money

Siddharth

Yesterday I looked at 2174 of the most viral shorts to figure out what actually made them go viral.

Every day I’m going to break down a new niche for you (the concepts, hooks, formats, and psychology behind them).

Today we’re doing money and finance. Here are 6 concepts inspired by the best

(even if you’re not in the niche, think about how you’d use them for your own videos).

  1. How The Rich Do It (@farzanfilms, 12.6M views)
  • How: reveal a money move the rich use, break down the trick, then contrast it with normal people
  • Why: it feels like insider knowledge
  1. The Step-By-Step Plan (@daveramsey, 2.8M views)
  • How: take a big money goal and break it into numbered steps, ending on the last one
  • Why: a checklist feels doable
  1. The Street Quiz (@voodiesinterviews, 3.7M views)
  • How: street interview style, asking money questions that get harder every single time
  • Why: you watch to see who passes
  1. The Status Ladder (@pooja.investment, 30.8M views)
  • How: rank money stuff from cheap to insane, ending on the most extreme tier
  • Why: everyone compares where they’d land
  1. Spend The Fortune (@marktilbury, 6.6M views)
  • How: blow a massive net worth on absurd things and show how little dent it makes
  • Why: the number finally feels real
  1. The Real Cost (@humphreytalks, 2.3M views)
  • How: run the math on a small daily expense and reveal the total
  • Why: a tiny cost becomes shocking

lmk if you want the full list